trusted by.

influencer-led app install activation across paid marketing platforms.

european paid app install activation.

paid app install activation, similar shape to livescore.

scaling app install activity on paid social.

spearheaded the emerging paid media team — scaled the b2b region from zero to £200k / mth.

head of paid digital — end-to-end performance marketing across all channels, budgets upwards of £300k / mth.

responsible for paid search and paid social — broke through paid social as a viable channel.