clients

trusted by.

10+ years. dozens of brands.

performance & growth lead

took them from a five-figure to a seven-figure a month business — owning paid end-to-end and the analysis around it.

monthly revenue
5 figures7 figures
monthly ad spend
5 figures6 figures
  • scaled spend ~25x while holding efficiency
  • blended cac, roas and contribution — not just platform-reported numbers
  • ongoing engagement
agency partner

drove app installs across google and facebook using influencer-led creative.

  • influencer content as the primary creative engine
  • install volume scaled across paid social and search
head of paid social

ran six-figure monthly end-to-end budgets, with a hand in every analytical part of the business.

  • six-figure monthly budgets across paid social
  • performance, stock, analysis and finance — analytics across departments
  • owned strategy, creative direction and day-to-day optimisation
senior emergent paid media specialist

led the b2b side of the emergent paid media function, building a revenue line from close to nothing.

new b2b revenue
sub £10k£500k+
  • built the b2b revenue function in roughly six months
  • scaled emergent channels — pinterest, snapchat, twitter and facebook
app installs
runna

scaling app install activity on facebook.

socios.com

facebook app install strategy.

livescore

european facebook app install strategy.

d2c / e-commerce
emma j shipley

luxury hand-drawn homeware and accessories — wallpaper, fabrics, fine china and jewellery.

lead generation
the care side

paid search and paid social — broke through paid social as a viable channel.

world vision

paid acquisition for one of the largest international charities.

active content

driving lead performance across paid channels.